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Franchise Web Development
Because You Don’t Need a Big Agency.
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Franchise Web Development
Because You Don’t Need a Big Agency.

The Franchise Web Development Field Guide

Insights, strategies, and no-nonsense advice from the frontlines of franchise digital strategy. No fluff. No agency pitch decks. Just signal.

Why Most Franchise Websites Fail—and How to Avoid It

⏱ 3 min read
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Last updated: August 7, 2025
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In today’s digital-first world, your website is often the first impression customers and potential franchisees have of your brand. Yet, many franchise websites fail to deliver the impact they should. Whether it’s due to poor structure, lack of scalability, or weak SEO, the consequences can be severe—lost leads, low conversions, and brand inconsistency. So why […]

Franchise Website Red Flags: 7 Signs It’s Time for a Redesign

⏱ 3 min read
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Last updated: July 30, 2025
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Your franchise website is more than just an online brochure — it’s your digital storefront, sales funnel, and first impression all in one. But as digital standards evolve and user expectations climb, even the best websites eventually show their age. So how do you know when it's time for a redesign? 1. Your Website Loads […]

Designing for Consistency: Multi-Location Franchise Branding Made Easy

⏱ 4 min read
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Last updated: July 22, 2025
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Maintaining brand consistency across multiple locations is one of the greatest challenges—and opportunities—when building websites for multi-location franchises. Every franchisee location must represent the core brand while also addressing the needs of a local audience. Fortunately, with the right web development tools and strategies, achieving both is not only possible—it’s efficient, scalable and absolutely necessary. […]

Why I Use Oxygen Builder for Franchise Websites

⏱ 4 min read
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Last updated: July 22, 2025
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When you work with me, you're not getting a cookie-cutter WordPress site slapped together with a bloated page builder. You're getting a performance-optimized, custom-developed solution built with Oxygen Builder — arguably the most developer-centric tool in the WordPress ecosystem. So why Oxygen? Let’s dig in. It’s Not for Everyone — and That’s a Good Thing […]

Magnetic Principles of Franchise Web Development: 5 Core Foundations

⏱ 3 min read
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Last updated: July 22, 2025
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Magnetic franchise web development is about building websites that scale efficiently, perform reliably, and make sense to real users and franchise stakeholders. At Franchise Web Dev, we take inspiration from systems that work — like magnetic fields and physics-driven design. Not because it's trendy, but because these systems are proven, clean, and efficient. Here are […]

Franchise Website Checklist: 15 Essentials Before You Launch

⏱ 4 min read
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Last updated: July 22, 2025
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Your franchise website isn’t just a digital business card — it’s a growth engine. When done right, it works 24/7 to generate leads, support franchisees, and build trust with both consumers and potential investors. But before you hit "go live," there are key boxes every franchise site must tick. This franchise website checklist is built […]

Why I Skip Long Onboarding Calls as a Freelance Web Developer

⏱ 4 min read
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Last updated: July 22, 2025
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In the agency world, onboarding is often synonymous with hour-long calls, bloated questionnaires, and documents filled with vague buzzwords. But as a solo operator, I’ve refined my own approach to be leaner, more focused, and above all — more respectful of your time. My freelance web developer onboarding process is intentionally simple because I’ve learned […]

The True Cost of Franchise Web Development vs. Big Agencies

⏱ 2 min read
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Last updated: July 30, 2025
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When you're shopping for a franchise-quality website, it's easy to get blindsided. Agencies love to pitch “comprehensive solutions” for $20,000–$150,000+ — but are you really paying for value, or just bloated overhead? Let's break down the true franchise web development costs. Freelancer vs. Agency: The Real Cost Difference Typical Agency Pricing Freelancer Pricing That’s tens […]
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