franchise web development process

I follow a clear, step-by-step franchise web development process designed to keep your project on track, organized, and stress-free. Whether you're launching a new franchise site or modernizing an old one, this workflow ensures transparency, speed, and results — without the fluff or delays you’d get from a typical agency. Here’s exactly how I take your website from kickoff to launch.

Quick Onboarding Call

We begin with a short discovery call to understand your goals, timelines, and what you need from your new franchise website. This sets the tone for a clear, collaborative process right from the start. If you're wondering why we skip drawn-out onboarding calls and bloated creative briefs, this article explains our approach.

Client Folder Setup

I’ll create a private Dropbox folder for your project where we’ll share files, deliverables, and progress updates. Everything stays organized and easy to access.

Branding & Asset Collection

You’ll send over your logo, brand guidelines, imagery, and anything else I’ll need to bring your brand to life online. If you’re starting from scratch, I can help source what’s missing.

Copywriting & Content Review

I’ll write clean, professional website copy based on your goals and target audience. You’ll have a chance to review and approve — or request changes — before we move forward.

Website Build: Phase One

Once the copy and assets are approved, I begin the initial build. You’ll get a live preview link so you can watch progress in real time.

First Round of Edits

After reviewing the first version, you’ll provide feedback. This can include design tweaks, copy adjustments, or layout changes — no surprises, no stress.

Second Round & Final Adjustments

I’ll implement your first edits and open the floor for one final round. This helps make sure everything looks and feels just right before we go live.

Final Approval

You sign off on the completed website. No billing surprises or unexpected changes — just a clean, functional, conversion-ready site.

SEO Optimization

I optimize metadata, headers, alt text, schema markup, and content structure to give your site the best chance of ranking from day one.

Performance Optimization

I fine-tune speed using compression, caching, and asset control. Whether you’re hosted with me or migrating to your own provider, performance stays top priority.

Migration & Quality Control

Your site is migrated to the live server. I run checks across browsers and devices to make sure everything holds up after the move.

Post-Launch QC

After launch, I circle back to make sure nothing’s broken, fonts render cleanly, and your site is performing as expected in the real world.

Client Handoff & Training

If you'd like, I’ll record a personalized walkthrough or host a quick live session to show you how to make basic updates — so you stay in control without feeling overwhelmed.

Add-On Support Plans

Need someone to handle the technical stuff after launch? I offer optional support plans for ongoing maintenance, content updates, SEO improvements, and performance monitoring — totally hands-off if you prefer.

That’s the franchise web development process I follow to keep your project fast, focused, and frustration-free — without the bloated timelines or agency overhead. If that sounds like what you’re looking for, let’s talk.

Ready to get started? Book your free onboarding call and let’s build something exceptional.

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Let’s Build Your Franchise Website

Whether you're launching your first unit or need fifty new locations onboarded fast, we’re here to help you scale with speed, clarity, and clean code. Skip the red tape. Skip the salespeople. Get a direct line to your developer and launch with purpose.

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